2- BRAND REFERENCEKo ngā pōro aroha ki te kohu, he whakapae nui i te hītori o ngā rorohiko inomana, e whakaatu ana i tētahi wawata me te tikanga tuku iho nā runga i ngā whakaaro mō te taiao. Nā te mea ko ēnei tonu atu i ngā wāhi kai: ka rere atu i te hītori me te manawa nui ki te pai, ka noho tonu i te ao hei whakatika i ngā huarere. I tēnei whakamātau, ka kitea e tātou te ao mākū o ngā pōro kohu, ka mōhio ki te take ihea nei i ake ai te aroha mai i ngā tohunga inomana me ngā kaiwhakarato rangitū anake; te whiuwhitau ki ngā wā katoa; pēnā ka mahi ngā wāhi nei hei hanga mātauranga mātai para kia tiakina ai ngā moni kai hei tae ki te rā kai; me ngā momo hiranga e āhei ana ki te whakahoki i aua ki tētahi mea whakapapa ranei, mea hanga ranei, nā reira kaore i te kai inomana.
Kua nui ake te whakaaro taiao o ngā tangata - ko te kiriwhara he tohu whakatika, e kore ana ki ngā pūtōki whai wāhi anake. Ki te mea ka whai ake i rau tekau tau hei whakarite i tētahi para ki te wehewehe noa, e karikari ana i waenganui i te moana me te tuku atu i ngā mikropara hāpai iwi ki roto i ā rātau moana - e kore rawa te kiriwhara i te whakamutu i tōna pai - e taea ana te whaiwhai kōwhiri i te korekorenga i te whakapai. Ko te whakaorangorongo anō i ngā kiriwhara hei hanga i ngā hokomaha hou ka tiakina te kaiwhaitanga, ka taea hoki te whakamahinga i tētahi pūtōki i roto i tētahi porowhita kore-kāinga. I runga anō, ko te kiriwhara ko te mea hāngai mai i ngā rauemi kaimahi, pērā i te one, te kanawa kaiwai, me te papa kaihangatia, ko tēnā tētahi whiringa whakatika mai i te tīmata. Ko tōna whanaketanga ka whakapai i ngā taupae haere hei whakawhiti i ngā whakamahinga nui, ā, ka whakatūria ia hei kawe whakapakenga whakatika mō ngā kaiwhakapuaki whakaaro pai me ngā kaiwhakamahi e hiahia ana ki te taiao.
Ngā kaiwhakapono i ngā wairua pai mōkai ana ki te whiwhinga o te tūmomo i te mea he nui te nohoanga o te kōpūtahi i roto i te mea e kī nei hei inu i tana pūoro whakaaro. He pai rawa ngā pūoro kiriware hei whakamahia i te uru, nā te mea ka noho ngā kōpūtahi kē, pērā i te kārihina rānei ko te porohita, ka hurihia mai ki te muramura - ā, ka whakatupuritia te hā mō te wā, engari kāore i te maha - ki te waewae i roto i ngā pūoro kiriware, ka hurihia i ngā rākau. Ae, hei tā tēnei, he mea nui tēnei mo ngā wairua i hangaia i te wā, pērā i te uisge beatha, ko te konakana rānei, kei reira ngā wahanga i waenganui i te rākau me te aroha, ka kitea i te iti atu. Engari heoi anō, nā te mea he korematua chemically te kiriware, ka kore te kōpūtahi i whakawhanaunga i te uru; tēnā ka noho i roto i te mea i taea te whakamātau i te ara i te mea! Kei te māharahara te kiriware, ā, ka taea te kitea i te mārama, i te kōwhai, me te kawe i roto i te wairua. Ki runga i te mea kāore i whakaritea ngā ringaringa ki te tuhituhi i a koutou, ka whakatupuritia te hunga whatumanawa mai i te mea ka whai tikanga mai i tēnei!
He mīhi rānei te mōhio ki te āhua matihaki o tetahi pūmau e mahi ana i te tūnga rite, rānei e kore ana i te mahi. Ka taea te whakamahi i ngā poaka kiriwhara hei whakapapa, ka noho ngā taonga nei i waenga i ngā hanganga tirohanga matihaki me ngā āhua hou hoki ko ngā raranga ake tonu hei hanga i ngā kōrero a ngā manuhiri. Ko ngā poaka kaha me ngā tohu pai he momo tino pai mo ngā pure whēia rānei me ngā pūmau matua, nāheko, ko ngā wāhi kiriwhara whakahirahira me ngā tohu kiritaki kaiwhakatūpato i runga i te kauwhata kei roto i ngā bari rere rānei me ngā kapa. He mea tino pai hoki ngā poaka whakapā mai, inā he poaka me tō ingoa rānei me tō kōrero e pānuitia ana, hei koha mōhio noa atu hei whakamaharatanga i te wā.
Ko te kiriwareware i ahu mai hei whakamahinga hōkai mō rau tau, he tohu tēnei i te whakaū me te pono o nehe. Kei te whiuwia tēnei ki ngā wehewehe nui rawa atu me ngā wehewehe iti noa iho, e mahi ana kia pai ki te whakatika i te ao ki te kino, kia mau tonu ai ō mahi, ka whakamātau i ōna rongoā rerekē. He mea nui tēnei mo ngā kaitaki, ā, mo ēnei i hanga i te wai kai i runga i ngā wā e huringa ana, nō reira ka taea te whakamahinga i te kiriwareware hei whakatauki mō te whakamahinga i ngā wai kai me te whakapapa i te pai o te whenua. Ko te whare kiriwareware he tauira mō te mana o te kiriwareware ki te tiaki i ēnei taonga liquid mō ngā tekau tau, ā, mō ngā rau tau hoki.
kua whakaaetia e ngā pōro karere kiritaki me SGS. Kei a tātou ko te 3000 hoahoa, ka taea e mātou te whakamahere i ngā hoahoa 3D me ngā whakaahua hoahoa. He manako tino tonu te kaimahi QC i runga i ngā matū tuatahi ki te haere, ka whakahaere i ngā tūmomo katoa hei whakamana i te painga. Ko te kaimahi QC tino mōhio, ka whakahaere i ngā matū tuatahi ki te haere, ka whakahaere i ngā tūmomo katoa o te mahi hei whakamana i te painga
Ko tō mātou whare hanga e whakaaetanga katoa ana i ngā tohutohu o te motu mō te tahutahu, ko ngā pūoro karawhiua kia riro nei ki ngā rārangi tuhinga matihiko toru, āe me ngā rārangi tuhinga matihiko kē rua, ka taea ai te whakahaere i ngā mahi katoa me te OEM & ODM, me ngā tohu whakarite. Kei a tātou e whaiwhai ana i ngā wāhi hanga whā e noho ana i te hanga i ngā hoko pūoro karawhiu, inaianei ka hanga ngā kawe, ka tuhituhi, ka whakapāpā, ka whakatātai, ka whakapai i ngā tae, ka haere mai. Kei a tātou he kāwai hanga moenga me te taea i te hanga i ngā moenga i paingia ana e ngā hoa hei hanga i ngā hoko pūoro karawhiu.
Kei ngā whenua o te Māhea, o Eropi, o Tiamana Hauiti, o Tiamana Tonga, āe me ngā whenua o Te Ao Rāwhiti, e 30 atu whenua, ka tuku i ngā take ki ngā manuhiri 2000. I whakaaetanga katoa ana tātou i ngā take mō Pernod Ricard, Diageo, Alibaba, COFCO, MichaelKors, La Perla me Polo/RALPH LAUREN, me etahi atu nuinga o ngā tohu mōrearea, he whakamārama i te whakapono kei roto i ngā hoko pūoro karawhiu o te kākano. Kia pai rawa tātou i a rātou whakamātau, ka whakahaere tātou i ngā mahi pai me ngā take.
Kei a Tatricia te whare hanga rahi rawa i te ao, me ngā tuatahi 20,000 maunga huakina e whai ana i te mahi kōrero mō ngā pūtētē karara me ngā whakapakoko tūpā karara, ko te hunga nui e hanga nei ngā pūtētē karara, ngā waka karara hoki, ā, ka tautoko anō i ngā kapa karara kowhatu, kapa mete, kapa akiriketi, kapa porotekete hoki. Ki te whakamana i ngā hiahia o ngā manuhiri i runga i ngā taha katoa. Kei a Tatricia ngā maha i runga i te 500 taonga patetē ahua, inarangi Joseph Di Pasquale PhD, Te Kaiwhakarato Toi Matua Mōhiohia.
Nō te mea he whiwhinga anō hoki i ngā pūtōki kirihi rīwai kua noho, e kore i te mōhio ki ngā mahi tuarua - te whakaora anō me te tāngaingai whare. Ki te whakatōpūtanga iti, ka taea e rātau kia riro hei kai whakamau mō ngā wero, whakapae ana i te uru o ngā papa rauemi rānei. Ka taea hoki e rātau kia kotahi, kia hanga hoki hei whanonga aroha tonu, pērā i ngā pahī kawe wai rānei, ngā kete kōwhai rānei, whakamana i ngā whare me ngā tohu ā-tangata e tiaki i te taiao. Nō ētahi atu, ka whakawhanakea he kawe mataki paihere rere rānei, he kumara rangi, he taha whenua whare hoki e whakapuakitia ana i te mea e taea ai e ngā toi i te whakamahi anō me anō. Kia tiaki i te mana nui me te manaaki o te kirihi i tōna hurihuri, nā reira ka whakaiti i te rēhita.
He whakaritea i te wā, e tū tonu ana ngā kōpū karara ki roto i tō tātou ahurea me ngā mahi kai hei whakaatu i te hīnati matihiko, te mōhiohanga nui, ā, te whakatika anō hoki. I muri i te wā o rātou kē i hanga i te kai ake i ngā wairua nui, rānei i te wā o te whakarite papa i ngā rā o te pakipaki, ka huri noa atu rātou hei kōwhatu toi mō te hunga e kite ana, hei whakaatu i te mea ko te mana hanga pai e pā ana ki te ao i etahi wā iho... he mea mārama nei kei a tātou, e taea ana te kite i te nui o ngā tohu e pā ana ki te painga o ō tātou ringa i roto i te wā o te mōhio nui. He kōpū karara i aua? Hei whakaiti anō rānei i ngā kaitiaki o te tikanga me te whakamua; hei whakaaturanga i ngā whakarerekē i te whānuitanga o tā tātou whakawhanaungatanga ki te taiao, ā, ki tā tātou whakaaro mō ngā iti me ngā nui o te oranga.
Nō te mea ka hanga ngā kara karapū o tatou i runga i ngā rauemi pai me ngā tohu hanga pai, e āta whakamārama ana ki te ao me te kīngi, e mahi ana i tō koutou raruraru ki te pai ake me te māori.
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